Deconstructing two strategically clever videos

Dollar Shave club and Dove. Great clips. But what can the rest of us learn from them?

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Improve Your Explanations – the big issue

Do your potential clients need better explanations of what you do and why? This blog article shows why we don’t explain things well and how to improve.

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Case Study of Mitchell Shire Township Videos

Mitchell Shire used Clips That Sell to make four township videos. This blog explains the process – how the videos were produced.

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Enthusiastically Improve Your Powers of Persuasion

Six scientifically proven persuasion techniques, plus add enthusiasm. Get a web video at no cost!

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motion graphics video

Animation Vs Camera footage – Which is Best?

I want to compare animated videos with filming with a camera. Let’s start with a couple of examples. In the animation or motion graphics corner, here’s something we made during the Covid lockdown.

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“Straight to Camera Talking Head” versus “Documentary Style Interview”

Which is the best way for people to preset to camera? “Talking Head” looking directly into the lens or documentary interview style looking to the side?

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I’ve Uploaded My Youtube Clip.  So Now What?

Uploading your new video doesn’t get it in front of eyeballs. Here’s some easy tips to socialise it. Getting it “out there”.

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Three methods of persuasion from 2363 years ago – just as relevant today

Find out how to combine different methods of debate, or arguement, to present your case. From Aristotle to today, find out about ethos, pathos and logos. Show a video example.

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Why use Video?

Benefits of using internet videos promote a business, product or service.

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How to write a sales video script (or anything)

Where to start, writing your sales video script. Picture your audience and where they’re at.

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Video Production for Melbourne Businesses


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